[WallabyEV]

3 sentences per paragraph if long-ish, can go 5 if shorter and the rhythm is present in the cadence of language.

Basically until you practice clarity, word choice, and active attention to writing (no spell check, no assists), communicating anything of complexity becomes a planning exercise. How much will it take to convey this information in text? Would a picture work better? A graph to support?

I've made a nice living "translating" from Subject Matter Expert (A/C/E, SaaS, Wall St) into business language for RFPs. 9 times out of 10 a person can talk out a story to me just fine - meanwhile they've stalled writing anything for 3 days past the deadline so it's just making my life more difficult. It's obvious people hate writing in the business realm.

Why? Because once it's written down there's a paper trail and accountability. That scares people who want to use language in shady ways. Hence the phone call after your email to talk about what you just mentioned but not by using the Reply button. Sooooooo predictable....

[marniewebb]

> Why? Because once it's written down there's a paper trail and accountability.

This. It’s the hard part of getting people to commit to operational plans on the business side as well.