Until one is made aware that the faces are all fictional, then it becomes very hard to justify any investigation into any particular face.
How likely is a match anyway? My impression is that even with large databases, faces are different enough to not be overwhelmed by hits. But then it's not as if I've used these systems so I don't know.
One step they could take is make one or more properties subtly different so that it definitely matches virtually nobody (plus then all the other features one can randomize).
Our civilization already has trouble agreeing on facts. And this is another step to further blur that.
The article has positive things to say about protecting protestors, but I see a tool used to blatantly manufacture facts.
Might as well make it obviously fake, or be honest about how this is art. Otherwise, it’s propoganda, whether as a tool for establishment or as a tool for activists.