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by rogerkirkness 1307 days ago
10x revenue multiple is not crazy for content. Content has zero marginal costs like software.
2 comments

It’s an investment for expansion though and he’s already seen his hockey stick growth. Usually the 10x is in anticipation of that future growth. MrBeast is already established on that front.

But I should refrain from judging too much. Details on what he’s seeking for investment terms and what he’s proposing for business growth were too thin here for more than mild skepticism.

In a vacuum that is true, but for MrBeast in particular his entire shtick around content is „look at me spending outrageous amounts of money on this video“, there are probably Holywood movies out there that have a better revenue/cost ratio than some of his stuff.