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by DisjointedHunt 1304 days ago
Large accounts >$1mm spend routinely get zero support on platforms such as Facebook. That side of the business also goes through ridiculous re-orgs.

This quote makes it sound as though they had an AE/AM visit them every week ? Most advertisers count themselves lucky to hear from the ads teams once a quarter outside regular scripted emails.

2 comments

That’s not my experience at all. My employer is way below $1m annual spend on FB and our in-house ad manager has regular check-in calls with a FB rep who is local to our city. Same with Google and LinkedIn.
Those teams help grow revenue. The more help they give, the more the advertiser is likely to increase their spend. They do a lot of heavy lifting to help educate ad teams about about new ad products and software changes.