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by PakistaniDenzel 1312 days ago
It's always fun trying to translate sentences from corporate types to normal english: "running a team that deploys about $80M in ad spend/year." = "running a team that spends $80M on ads every year"
2 comments

I get it - it implies that they're not just signing checks, they are engineering sophisticated ad campaigns. That is a relevant detail to set up the story, and changing one word is an efficient way to convey that.
I'm always kind of bemused by people who can't seem to talk or write without every other word being corporatespeak.