Using websites as a gauge into how profitable a company is is like looking at Kant's right index finger to figure out what he meant in Critique of Pure Reason.
This plus never doing a stock split despite BRK.A trading at $468,000 per share are little details that show what an extraordinary and unique company it is. I don't think there's anyone in finance who cares about appearances less than Warren Buffet. The fact that he chooses to stay in Omaha, Nebraska instead of a penthouse in Manhattan's Financial District also seems to tie in to his modus operandi.
You don’t need a flashy site if you already have the reputation. But without other signals an old simple site will be interpreted by many as an indicator of something amateurish or outdated.
I once raised a seed round with a dirt-simple (deliberately) deck that was just black and white text, Times New Roman default powerpoint style with zero design elements other than bullet points.
I got a lot of comments about how refreshing it was to just let the ideas and data stand for themselves without frills.
I accept that a deck and a website are not the same thing, but there is value in sometimes deliberately under-designing something.
But sometimes there's so much flash that you can't even tell what's being sold. And then there is the immediate blatant pop-over that demands that you make an account before you even have a chance to see the product.
> they are never going to succeed with a website like this.
How do you define success? BRK beat the S&P 500 returns for a few decades. They are one of the largest companies on planet earth(top 10), and their net income after all expenses is approaching $100B USD a year.
They own well known public companies like Dairy Queen, Duracell, BNSF Railroad, Geico Insurance, etc.
https://pagespeed.web.dev/report?url=https://berkshirehathaw...
I think this startup has a shot. Maybe even become a $100B+ company someday.