[cratermoon]

This rings all kinds of alarm bells and flies all the red flags.

How many of us have heard from some guy who has said, essentially, "I have an idea for the next <fill in the blank with whatever is hot>, and I've already sketched out a prototype. There's just the small matter of programming and we'll make $LARGE_SUM?

Imagine this happening in the business world. A partnership between SMEs and software engineers. Oh, we do this all the time, that's why software engineers get paid well: we turn ideas into working code. Anyone ever heard of a product manager "banging out a prototype" and then handing if off to the software engineers to rewrite?

The more I re-read the passage from the article, the worse it sounds.