[Vespasian]

The hard challenge of social media is how to keep the barbarians at bay.

People in general want to socialize and even put their opinion out their. What they don't want is to get death threats or be insulted for any minor opinion (or just for random stuff).

If it's a free for all the ugliest elements (which are currently moderated away on all major social media platforms) of society will scream the loudest and at all times and that turns off many people.

Advertisers don't want their brands associated with that and if I'm to pay 8€ a month I would expect that I am given tools to deal with that (without needing to flag a neverending streams of tweets).

If I'm making a business out of creating content there (or just want have a peaceful environment) I expect that I can also create a pleasant environment for my customers / friends / family. My money, my house rules.

This is not a trivial problem at all and I don't think Elon Musk is equipped to handle it well. If you ask me he is too thin skinned and caught up in his own greatness. The way he memes and engages with employees and (political) opponents in general does not bode well.

It's fair to ask users to pay instead of relying on advertisement but then you cannot (algorithmically and by default) force them to endure a waterfall of shit.