|
> Many people don't care about web culture; they only care about consuming. Strong disagree. People want to participate, they want to be part of a conversation. When you "consume" content on Facebook or Twitter, you can produce content and reasonably expect to get an audience - because you know there's other people there. If you have your own personal website, you have no natural audience. If you're lucky, Google might like it and return it. But chances are, it won't thanks to SEO. And even if you do, you don't have any replies. A voice shouting into a void, signifying nothing. At that point, you need a blogging engine that allows for replies, and now you're in the world of off-the-shelf solutions. Not so far from Facebook or MySpace, which gets you your audience. |
With a personal website, everything does become harder, but it ends up being your space and only your space. We've become accustomed to going viral and now no one can settle for having 50 consistent readers because that just seems so insignificant.