[divyekapoor]

This reply is spot on. A vague policy statement means that the FTC itself can't be and won't be held to any standard. They might define Ecommerce one way when it helps with Amazon's prosecution and define it another way to help with Facebook and Google's prosecution. I read the policy statement - it's so broad that it's meaningless. Just lobby the politicians and hope and pray they keep the FTC at bay is not the way to run a developed country.