Content-generation AI is advancing much faster than others. There's still little AI in the realm of, say, voice assistants. I can't say "Hey google, take me to the McDonald's that beside the Best Buy."
It wouldn't be technically hard to do but somebody at Google just doesn't care. I have to begin every navigation command with "take me to the closest-" because if I don't Google will ask me if I want the Pizza Hut that's four miles away or the one that's thirty-eight miles away.