[nemo44x]

Again who wants to wear that? Normal people don’t.

[zmmmmm]

Who wants to wear any type of eye glasses ... nobody. But they do! Because they have utility.

I can't understand why you wouldn't want to be able to wear a perfectly normal pair of glasses that have the additional feature that you can pull up your phone screen at any moment without actually getting it out of your pocket.

[gfodor]

Apple won’t ship anything until they’ve found a way to make people want to.

The key insight is that the device will be off most of the time.