[sneak]

Veterans have lots of social credit, and this is a marketing piece from Apple.

Much of their target market will feel goodwill toward the Apple brand as a result of Apple developing products that provide help for a group the person so targeted holds in high esteem.

Of course it helps everyone with PTSD, but I assume thay the demographic Apple is targeting with this bit of marketing is more moved by the mention of military veterans than a mention of mental illness in general.

The subheading of the article does say that it is for PTSD without further qualification.