Conditional on being in a crash, men are more likely to die due to being involved in more severe crashes. But ceteris paribus, women tend to be more easily injured.
Literally the first sentence in the article says, "Compared to men, women are 17 percent more likely to die in a car crash and 73 percent more likely to sustain serious injuries in a front-end collision."
The article does say that, but the article is simplifying. If you click through they're citing https://crashstats.nhtsa.dot.gov/Api/Public/ViewPublication/... which says 17% "given similar physical insults". But conditional on being in a crash is not the same thing as conditional on being in a crash of a given severity.