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by poulpy123 1322 days ago
Almost all channels, even the ones technically focused, are now using clickbait thumbnails to the point that I installed a firefox add-on to replace the original thumbnail by a random thumbnail from the video. Not always at the advantage of the youtuber...

> "To become the Mr. Beast of X"

Not knowing Mr Beast this sentence sounds more like a pornhub advice :D

1 comments

I think Mr. Beast is a billion-dollar brand now, I'm surprised his name hasn't crossed ways with you before.
The announcement that he was the highest-paid YouTuber was literally the first time I had heard of him as a YouTuber. I had occasionally heard reference to his name on some other social media platforms, but never in any context that made me curious enough to find out what was going on.

I'm not a huge YouTube user. But I'm not a complete neophyte. I probably only go on about once a week. I've been on the site for... 14 YEARS?!

WHAT THE HELL?!

Anyway. YouTube is well known for keeping people in very, very specific bubbles. Those bubbles are so strong, you will have a very hard time to get out of them even if you don't want to be in them!

Still trying to figure out how to get YouTube to stop suggesting videos of people streaming their crappy Call of Duty sessions. I don't want to watch any game streaming, let alone CoD, and YouTube keeps sending me videos of people acting like they're gods when really they were just lucky this one time, or obscuring what really happened, or straight up cheating. It's maddening. Downvotes do nothing. Editing my history does nothing. I'm stuck in this incredibly stupid bubble.

I've been on YouTube for as long as YouTube has existed, but mostly use it to watch music videos, movie trailers, the video versions of podcasts I listen to, and sometimes a tutorial for DIY stuff I'm trying to do around the house. The only place I have ever even seen the name "Mr. Beast" is on Hacker News, and since I have never read those threads, I have no idea who he is or what he makes videos about.
He is currently the 7th most subscribed to YouTube channel, and the second most subscribed to if you're caring more about individual, personality driven channels than broader ones.

That you've never run into him on YouTube speaks to how the recommendation system works; given what you've watched, there's not a lot of reason to recommend him to you, so even though he's extremely popular, he's not clogging up your feed.

I just saw an article about how he averaged $1 MM a week in profit on his videos last year. He's probably not a billion-dollar brand yet, but he's probably at more than half way there.