[dmix]

I found the same thing when I was blogging and also running marketing for my small business.

How successful it was was almost directly dependent on my time commitment. These sorts of things almost always have a compounding sort of growth that benefits from lots of attention in a consistent timeframe.

The algorithms are also primed to show users something they already recently searched for or a profile you recently watched.

The odd content will rank well on Google and have maybe ~1-10yrs of extended viewership or traffic. But today's internet rewards newness.

[nonethewiser]

This seems to encourage quantity over quality. I just imagine writing frequent blog posts and think the quality of insight (not writing, necessarily) would be inversely related to frequency of publishing.

This makes me think a text generating AI would (sadly) be a highly effective tool. I say "sadly" because I think about the front page of google's search results for something and all you see are meaningless blog posts which are written with buzzwords to satisfy SEO.