| Making money in music today's music industry is absurd. In fact, I wouldn't be surprised if major record labels vanished in the next 100 years. You'd imagine a band that's put out a record on a successful label and toured the world multiple times would be covered in wealth. That's not the case at all. In fact, most touring bands don't even make enough money to be in the black. At the end of the day, past the flights, cost of gas, and cheap meals lies an elastic state of negative to mediocre profit. Why then do small acts still tour? Well, it's fun and it's probably been a dream of theirs for some time now. I for one am extremely thankful that bands continue to put out amazing music with only enough money to barely support themselves. Here's the thing: bands don't need major labels anymore. That's because it's basically level playing field now: you can make an amazing album on your laptop in a barn in rural Massachusetts and still have the ability to compete with the major labels. No longer are people sucked into the radio aggregate of the 90's when all you could discover were boy bands. Now we have these amazing things like Bandcamp and Spotify that allow you to stream virtually anything! That's pretty amazing, but what's the use if everyone is listening to the demands of a major label? So with that being the case, couldn't this problem be solved? All it will take is a push for bands to stay away from huge labels and for listeners to find that music. That's where Spotify should come in. What's interesting about this entire thing is that a long tail company like Spotify is potentially able to shift the power from the shit that most major labels produce to better and more meaningful music. If Spotify can find a way to direct people's tastes away from most major label garbage, they might be able to solve this issue. Maybe Spotify will push for more independent artists and incorporate musicians on Bandcamp into their catalog. Although I'm pretty sure that musicians who put their music directly on Spotify only receive a pretty small cut, Spotify should be able to overcome their major label woes by putting a focus on smaller more niche based music. It is my hope that musicians stay away from large labels. And no, I am not some indie purist, I just think that major labels are diluting the quality and diversity of music and that we have the power to change that. |