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by phinullfermata
1337 days ago
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Someone who doesn't care about the detail can and will stop reading. It's important to get your main point across early because of this fact. The inclusion of detail is helpful but it needs to be in the right place. I think this is why traditional business writing evolved to have an order like summary, recommendation, then supporting evidence. If you've written things well you can get the best of both worlds. I noticed this in the author's review example. The first paragraph gets a reasonably high resolution description of the problem, then the detail follows in the next paragraphs. |
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To be clear, I’m talking about business communications here (as was the article), not other kinds of writing.
In my field, at least, this is a fundamental concept that differentiates some of the best communicators.