[knorby]

Amazon isn't the one free-riding there--it is the customer in the store. If Amazon didn't have a bar-code scanner in their app, or even an app at all, I would still check store items versus Amazon on my phone. It is fair to say that local stores are providing a valuable browsing experience that customers don't necessarily compensate them for, but that was also true well before Amazon existed. I don't see how anyone can blame amazon here. They are just improving the experience for their existing customers.