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by wincent 1338 days ago
Even then, Apple took enough care about every aspect of design, materials, and manufacturing that they could non-ironically show a high detail photo of the back of the machine on the back cover. Not only is it delightfully quirky; it's beautiful, even today.
1 comments

These were done by Chiat/Day, an independent ad agency.
The product that Chiat/Day wrote the copy and put the images together for wasn't though. That is what I took the GP to mean.