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by jamesbkel
5310 days ago
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That was my initial reaction... I mean it's no mystery that for $100, it simply cannot compete with the iPad and also be profitable. That said, for only $100 I would be willing to give up a rich multimedia experience/gaming like the iPad for something that did an acceptable job browsing/email. |
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Not everyone in the world earns $120k/year at a Silicon Valley technology job. For much of the world, $500 is a lot of money to spend on a tablet, especially for those outside the United States. In Brazil, for example, after accounting for import taxes on electronics and difference in incomes, spending $500 on a tablet is similar to spending $5,000 on a new tablet in the US. And if you're comparing to a high-paying tech job, that might be more like spending $15,000 on a tablet.
If the iPad was $15,000, would you buy it?
Wherever there's a successful high-end product, there's an even larger space for a lower-priced, lower-end version of that product for the billions of people who can't reasonably afford it. Those who look outside the Silicon Valley bubble realize this, and know that there's a lot of money to be made, even if it's at low margins.