[prvit]

> Most of them don't get 'paid' by Disney in a traditional sense, but will get things like exclusive access to press events/rides, free upcoming products, or in the case with that flop of a star wars hotel a "free $7,000 hotel stay."

>All of which lets them technically say "I'm not paid by Disney, they just gave me this to show all of you!"

So they literally are not receiving any meaningful payments from Disney. A “$7000 hotel stay” you can’t even resell is worth very little compared to $ in bank.

Also, you forgot about Club 33. Those folks sometimes get better treatment than the regular passholes.

[flutas]

> So they literally are not receiving any meaningful payments from Disney. A “$7000 hotel stay” you can’t even resell is worth very little compared to $ in bank.

Except it's $7k that they most likely would have spent themselves as a business expense to try and get money from their streams. It's still Disney paying them, just in an alternate way.

It's why YouTube, Amazon and others require you to disclose that you got the item for free, because that can significantly alter your view and is basically turning you into an ad.

How many "normal" people would spend $7k for a 2 day hotel stay where you basically are stuck in someone else's itinerary? Hint, not enough to fill out 100 rooms consistently, even within 2 days. But it was all "OMG THIS IS AWESOME YOU HAVE TO DO IT" from the 'influencers.'

>Also, you forgot about Club 33. Those folks sometimes get better treatment than the regular passholes.

Oops, yep. Forgot the $100k Disney club. Plus the timeshare suckers.

[prvit]

> Except it's $7k that they most likely would have spent themselves as a business expense to try and get money from their streams. It's still Disney paying them, just in an alternate way.

So and so. Here’s an exaggerated example: Disney likes your consistent shilling and grants you a Club 33 membership valued in many tens of thousands.

Even as a big Disney influencer there’s a very good chance you’d never have paid for this.

From a legal POV whether or not something like this is compensation isn’t clear, it’s highly dependent on the specific details. An influencer absolutely can legally receive gifts from Disney knowing that they’re almost certainly hoping for those gifts to pop up on that influencers feed.

[hnlmorg]

> It's why YouTube, Amazon and others require you to disclose that you got the item for free, because that can significantly alter your view and is basically turning you into an ad.

I always assumed that was a legal requirement. Isn’t it technically classed as fraud (or something?) to not disclose that you were sponsored by the resort?

[OJFord]

Obviously this will vary by jurisdiction, but it's a relatively new problem in all of them. (At least, the format is new and it hasn't been obvious if/how the old rules apply.)

In the UK for example the advertising regulator decided it's advertising, kind of like a 'product placement' on television, and therefore needs to be clearly so/declared.

[jaywalk]

Most of the influencers I saw talking about that Star Wars hotel when it opened were basically shitting on it. I felt like their reviews were pretty unbiased.