I think it's safe to say that for most businesses, while PayPal may only get you access to 80% of potential customers, Bitcoin gets you less than 1%.
Until Bitcoin is an established process, offering it means that you have to evangelize it. That means you are suddenly in the position of trying to sell both a service and a currency to a customer. That's more risk than most merchants want to take.
I did consider using it, I have a business with a fairly technical audience, but for now, I have to wait until the legal issues (whether only perceived or actually true) are worked out.
Until Bitcoin is an established process, offering it means that you have to evangelize it. That means you are suddenly in the position of trying to sell both a service and a currency to a customer. That's more risk than most merchants want to take.
I did consider using it, I have a business with a fairly technical audience, but for now, I have to wait until the legal issues (whether only perceived or actually true) are worked out.