[KoftaBob]

If an app doesn't have recurring costs involved in serving their product (server costs, etc), it's hard to justify a subscription model vs charging a one time cost to purchase the app.

To fund/incentivize continuing development of new features, they can have reasonable in-app purchases to unlock those new features.

[plgonzalezrx8]

If you understand how their app ecosystem works, then it will make more sense. They DO have server costs and other ongoing costs in their app.

Doesn't mean that I agree with their new pricing system, but they do have said costs.

[KoftaBob]

What would be an example of a functionality that has ongoing server costs? The email itself is hosted by the email provider that they're pulling from, and I don't see any features on their site that would involve any intensive server costs.