[jdoliner]

Yeah something weird is going on here. My first thought was that Willis has aphasia so maybe he forgot he signed away the rights. But I'm pretty sure the statement came from his rep. Unless they're blatantly ripping him off though they'd have to have permission even to use his likeness promotionally.

[gibolt]

It isn't US based, so they are likely blatantly ripping it off with no permission to get eyes on their company. There are unlikely to be any legal ramifications.

The less likely possibility is that they did get rights, but look so shady that the rep can't confirm it is legitimate without a blow to credibility.