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I am not claiming that the situation is ideal. Only that it is incredibly naive to expect scalping not to exist and that selling below market price without a plan for how you expect that to work is a genuinely bad idea.

If you want to raffle your tickets off then by all means do that. But you will need a very different system from what we have now. And in order to prevent scalping you will probably need to collect government issued ID or biometric data which would need to be verified on entry to the venue. And the secondary market would have to be totally disallowed, with cancellations involving a refund and the ticket being re-raffled off.

Personally I think that anything short of that is incredibly naive and that you get what you deserve.