[artursapek]

You're thinking quantitative when you should be thinking qualitative. The worrisome thing is that, as the screenshots show, they seem have access to location-based information.

http://www.carrieriq.com/overview/IQInsightServiceAnalyzer/i...

I wouldn't care if they were logging non-identifying info, such as the amount of time my phone display is on to analyze battery performance, for instance, or perhaps even the general settings I have on my phone to help HTC deliver more desirable "factory settings." Any of this could add up to that 1% you mention.

Speaking personally though I use a 5 or 6-year-old Blackberry model with no data plan and will happily continue to do so.