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by pyrmont
5310 days ago
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The problem that I have is that it's not clear to me why you shouldn't look at it by comparing it to CD sales. The goal of Spotify isn't to capture all the pirates and leave the rest of the public paying for their music -- it's to replace other forms of music consumption. In one sense you could compare Spotify to radio and say that it's no different to that. But it is different. On radio, I can't select any song I want to listen to. On radio, I have to listen to what's on a playlist someone else has created (often in a manner that avoids repeating a particular song). Radio doesn't replace the needs to buy a song in order to listen to it repeatedly. Spotify does. And if it's going to do that, I think it behooves them to pay more to artists (or to place some kind of restriction on the number of times a song can be played). |
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How much do you pay for Spotify a month? $5 or $10? Or free, in which case how much does Spotify get for an ad impression, and how many ad impressions do you get served in a month?
Now, how many songs listens do you get in a month? Assuming Spotify takes absolutely $0 for themselves, how much money can that possibly be?
Now, what in your opinion is a "fair" amount to pay artists for a listen to their song? Multiply that by the number of songs that you listen to. Would you pay that for a service?
I'm guessing that I play a few thousand Spotify songs a month (I don't know where that statistic would be). I pay Spotify $5 a month. If I only listen to 1,000 songs, that's $0.005 per listen. And that's assuming that Spotify passes EVERYTHING along to the musician (how to studio techs get paid again?)
If people won't pay the "fair" price for music to listen to it, then the price isn't fair. It's a consumer's market. It sucks that the musician got $16 for 90,000 listens. That's $0.00017 per listen. That's clearly not enough for that artist to live on, but there's no mention of how many sales they received from their attention on Spotify.
It's a complex problem. There's probably no simple solution that will satisfy everyone. Clearly, the main people who are making money with Spotify is Spotify themselves (since they minimize the amount of bandwidth by using P2P technology)...but even if they passed more along, it wouldn't make the artists happy.