> "While we believe in our mission of enabling businesses of all sizes to run custom market research with an easy to use and affordable tool, we do not believe the existing product is the best way to do this going forward. The Surveys team will be working to find new ways to bring the scale & insights of our research network to customers via Google Ads products for advertiser, customer, and market research."
Ah, yeah this explanation makes total sense. /s
And another one bytes the dust. R.I.P. my friend, G-Surveys.
Cue comments about how Google always does this and can't be trusted or relied on for anything except for the direct revenue drivers: Gmail and Search. Because it's true.
At this point, I'm just speechless. Everything worth saying on the matter, and even a lot of things not worthy of a thot, have already been said a thousand times prior.
I mean Google basically lost in this market. If Google Surveys were an independent company, it would have gone under already. Would you rather they keep propping up failing products forever? That seems anticompetitive.
Are you thinking of Google Forms? It's often used to create surveys but they are different products. Google Surveys essentially created those "answer a survey to access this webpage" popups and has a very limited free tier.
LOL. Google built a product so similar to an existing product that customers have trouble telling them apart. Why? So they could cancel it. And so somebody could get a promotion for launching a new product. Oh Google, never change.
The two products have nothing to do with each other, Surveys is (was) for market research and it finds participants for you and it charges per response. Forms is a free general purpose tool for forms you send to contacts you have.
You appear to be confused by the similar names only.
Actually, it's totally different. Nobody's going to click on a search ad to fill out a survey, that won't work at all for those low-cost surveys.
Google Surveys wound up being shown in order to access content -- I think it was before YouTube videos, or in order to access an article without ads/paywall on select sites. There was also a dedicated app that would pay you a small amount of money.
If you don't actually know anything about Surveys, maybe you don't need to be commenting about it. :)
These products aren't actually very similar from what I can tell, it's just that Google Surveys has a very niche use case and Google Forms is often used to create surveys.
Forms is just for the folks you already have signed up. Survey was more like SurveyMonkey and allowed you to reach new audiences (with a nice paid option to use Google search services).
It must be kind of depressing to be a goog c-suite exec. Even backed with that enormous market power and basically unlimited development and promotional budget no project you undertake ever works out. Why is that? Not regulation? Not being squashed by a bigger player. Why does it always seem to go wrong?
I guess this is why they try to leverage that market power to rob their customers by shoving ads in front of organic search results to try and make you pay to get the first hit on a google search of your own unique brand name. Ramping up ads on youtube while screwing the creators and so on. Revenue growth by customer abuse works. At least for a while.
Any business probably has to look at doing a proper risk assessment of having google as a supplier. Their search market dominance means they can, and no doubt do, laugh at those concerns while thumbing their nose at their customers. What else are customers going to do? Then buying ever more washington influence. Is that kind of arrogance the appearance of IBM style cracks in the behmoth? Or not yet? Is it inevitable given failure after failure after failure?
hehe shutting it down because it couldn't compete and it was never profitable is an interesting measure of "successful" even for these c-suite types that love re-branding abject failure as success. I guess you're right. That's what they'd have to do for their egos as they cry into their money... :S
I used to live right next to a rather large storage company. Every single time I left and came home, it would ask if I visited it. Click no, get 38 cents. I almost felt bad after weeks of doing this, but decided to turn location off as I found it creepy.
Data point: I just got kicked off Google Opinion Rewards this past week, with a message that it was no longer supported for Google Workspace (née G Suite née Google Apps née Gmail For Your Domain), which I use for my personal domain. At least they cashed out my 85¢ to Paypal. They suggested I use a personal Google Account instead, but that's kind of pointless since 99% of the surveys I got were either tied to activity on Google Search or using location data collected by Google Maps.
As far as I can see, it allowed paid surveys to ask users a question within a custom android app, within YouTube in the pre roll ad slot, and within 3rd party sites in ad slots.
However, all 3 of those places also had internal surveys done by Google to ask questions like "Which of these brands have you seen an ad for in the past 24 hours?".
I'm not sure if I saw a single survey through Google Surveys in my 10 years on the internet... So it must have been a really niche product.
Yes, it was actually an utterly fantastic tool for product managers. You could get hard data on consumer perceptions of pretty much anything, overnight, to put into presentations.
A lot of responses would be garbage but a couple of control questions in there would filter that out.
I think almost nobody will miss this product but it doesn't stopp all the "lol Google turned off another thing" comments. I'm not sure I've ever seen one of these either, certainly not in the past 5 years.
That's something else. It's (it was) a marketing product.
> Google Surveys is a market research tool that allows you to easily create online surveys in order to make more informed business decisions. Users complete survey questions in order to access high quality content around the web, and publishers get paid as their users answer the surveys. Google automatically aggregates and analyzes responses, providing the data to you in a simple online interface.
Can't wait for the Onion article proclaiming that Google is discontinuing Google Search. Or will it be an Onion article? Maybe Google will come up with some alternative that can further advance their ad business.
Would a lot actually change? For people doing SEO probably yes, but as a user who switched all my browsers to default to DuckDuckGo some time ago already I think I'd barely notice it (as that switch was barely noticeable as well).
This product seemed like it had a great deal of promise after they nailed the results of the 2012 U.S. election, in which numerous national polls said Romney would prevail. But they totally whiffed it in 2016, so it might have just been dumb luck.
Ah, yeah this explanation makes total sense. /s
And another one bytes the dust. R.I.P. my friend, G-Surveys.
Cue comments about how Google always does this and can't be trusted or relied on for anything except for the direct revenue drivers: Gmail and Search. Because it's true.
At this point, I'm just speechless. Everything worth saying on the matter, and even a lot of things not worthy of a thot, have already been said a thousand times prior.