[snarfy]

> "Today’s action sends a clear message to financial institutions that they must take seriously their obligation to safeguard such data.”

$35 million fine for 15 million customer's PII. The 'clear message' is that a customer's PII is worth about $2. Meanwhile the customers are on the hook for fraud monitoring in perpetuity.

[routerl]

"Punishable by fine" means "legal if you can afford it".

Until living, breathing, actual people face real consequences for this kind of thing, any enforcement actions are just theater.

[cyanydeez]

For corporations it means, "make sure there's a line item for the fines"

At least humans are mostly controlled by ethics and morals.

Corporations, not so much.

[cyanydeez]

2$ for enforcement.

Isn't like annually worth like $10.

[smabie]

Could you sell each customers PII for more than $2 on darkweb? I kinda doubt it, seems like fair fine to me.

[psd1]

lolwut.

If I cut open your £180k Aston Martin with an angle grinder to steal a pair of sunglasses that I sell in a pub for £10, should my fine be £11?

[ShowalkKama]

depends on what data we are talking about but yea, it can easily go for 5-10$ (highly depends on the information we are talking about) especially for financial data