[mjs00]

You should very quickly talk to a local station and validate that your idea makes sense with regard to business objectives and content restrictions.

Specifically, I think you may find that stations will not let you copy content or ads to clips on your Amazon CDN account as it is not in line with how they manage content rights and restrictions, nor does it allow to them to manage ads and tracking.

I believe you can access segment clips on a local stations website - why not do your alerts/preferences as a marketing feature/service that alerts then direct folks to the clips on the stations' site?

[badmash69]

I want to make the user experience seamless " if a user is interested in 3 items -- I don't want him jump from clip to clip; instead I want a seamless newscast with just his/her items , while giving him or her the option of going deeper.

The second reason is controlling the exposure to ad. The idea is that we not to force the viewer to view an ad unless we know that he or she has consumed more than X second of news videos.

As far as the CDN bucket goes -- the broadcaster owns the bucket. I have them set up their buckets ( for which Amazon bills them). My application just needs access rights to that bucket.

Also, I expect TV stations would be flexible in content management as news is a fungible and highly perishable commodity ( 5 pm news is stale by the time is 11 pm ). Also, unlike entertainment content ( sitcoms etc.) , Local TV stations produce their own news content; so they less encumbered by third party copyright issues.

[mjs00]

Understand your desire around consumer experience, but you really need to engage now with a few stations to vet your assumptions.