[yieldcrv]

The semantics are more important to me, and it affects my thoughts on your analogies too.

Stealing requires moving something from its original place, like the car. This was copied. It is copyright infringement, at best, and an issue for the person copying for others consumption, not the consumer. Its not the consumers responsibility to know who has a license to avoid infringing a copyright, and it isn't their liability to view. Elaborate marketing stunt or actual leak? Not my responsibility to care. But let me know if you come up with a more applicable analogy, I’m fine with analogies comparing dissimilar things that share something in common, I think this one dilutes your point here and fails at providing any introspective possibility.

I can relate to the idea that someone wanted a grand reveal, I don't have the same feelings as you about them being deprived of that goal. I think there would be plenty of artists in the organization that are annoyed at the direction of the development choices and are elated that the public can criticize it now.