Interesting interpretation. I was simply providing an example of what a bold sustainability move might look like, contrasting with the low-stakes PR move of shuffling around the ownership of a private corporation.
Here are some less extreme examples:
- Make Patagonia 100% non-profit
- Make Patagonia 100% employee owned (equitably)
- Invest all profits in (any) clothing repair centers and services around the world
Here are some less extreme examples:
- Make Patagonia 100% non-profit
- Make Patagonia 100% employee owned (equitably)
- Invest all profits in (any) clothing repair centers and services around the world