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by LawTalkingGuy
1371 days ago
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It's likely to be different considering those lawsuits will be about their misrepresentations. And yes, there are many indications that ad-buyers were defrauded, like the absolute lack of security and bad-account detection and that twitter probably doesn't have the ability to tell who is real or not. And management was incentivized to increase their numbers regardless of concerns. It's not proven but if you'd spent a few hundred million with them it'd definitely be worth a million to try to claw it back. It's not like Musk needs to prove any specific thing, he just has to shake them up and see what, like the whistleblower report, falls out, and then let the market apply the lawsuits etc. My guess is that the actual sale-breaking event will be employee sabotage. In my experience Twitter employees hate their own management just less than they hate Elon. If Twitters security is as lax as represented it wouldn't be hard. |
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Ad buyers can’t claim to have been defrauded because the total number of bots on the platform, or even the proportion of bots to real people, are not of relevance to them. All that matters is the mDAU and the reporting they’re getting on ad effectiveness.
As long as mDAU is reasonably accurate and Twitter’s ad support tools are reflecting of that they have no case. Mudge was in a senior enough role that he shouldn’t be mixing up mDAU with the overall bot management question.
Musk does actually need to prove a specific thing: That something Twitter did or intentionally did not do represents a material adverse event sufficient to break the terms of the binding agreement he signed to buy it. That is, again, a high bar and so far nothing that’s emerged in this whole stupid saga has met it.
He’s trying to do the due diligence he should’ve done before signing that offer, but that’s not how the law works.