[tomrod]

I hear ya.

This thread has made me realize what I don't like about the ad model Google uses (as well as others) beyond the noise.

It totally disconnects the user, such that the user is not actually cared about.

I got that academically but reading the vociferous defense of the fake "how many results you get" figure, I now see that it is inherent. That bit of information benefits no one. It doesn't serve the user. So why keep it? Branding. But its a lie. It's a little lie in terms of who it hurts, but it's common lie. So what else does Google not care about due to the model it uses?