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by 24hourjam 1386 days ago
That was our thesis when we acquired Handwrite.io and merged the functionality into PostPilot.com

We've had a decent sample size thus far of DTC brands using the handwriting. Mostly for "VIP-thank-yous" or founder/influencer-driven brands.

But results are encouraging. Across our 000s of stores we are seeing 1) increase in end customer spend and 2) increase in frequency of purchase (retention) for stores that use the handwriting.