[cxr]

> People expect to write into a WYSIWYG editor like Word but do not expect to write into their website canvas. The existing website builders' modalities do not come naturally to them.

I don't understand what this is trying to say.

To "write into a WYSIWYG editor like Word" and "write into their website canvas" sound like the same thing. The structure of the sentence, though, suggests that not only are they not the same thing, but that they're in opposition. Again, I can't make sense of this.

This shows up in the context of a section about forms. It would make sense, I guess, if the sentence said that people want forms and don't want a "WYSIWYG editor" where you write "into the website canvas". (Whether that's true or not, however, is a different matter.) That's not what it says, though.