[makeitdouble]

The "looking weird" is an argument that I find really interesting, as it is both completely true, but also extremely volatile.

For instance wearing headphones in public 40 years ago had a strong social opposition, and you would totally look weird with headphone on. This was replayed with bluetooth ear pieces. Those ships have long long sailed.

Same argument was also made for the smart watches. Every time there was a kernel of truth, but as this is only a question of perception, there just needs to be a switch in people's mind and we reach the other side.

[jamiek88]

AirPods used to be weird. That’s how quickly it changes.

I’m an Apple fanboy and would queue up for a toaster if they released one and I had second thoughts about the AirPods cos of the look but bought them anyway and the utility was such that I wore them anyway and and then they took off.

Apple can move the zeitgeist. Very few brands have that power.