In that case, I'd say Conway's Game of Life evolved into an unintended end-user programmable tool, or folk interface, where people figured out how to build logic circuits, Turing-complete programs, and eventually the Game of Life itself.
These examples seem to show that there's a kind of wisdom and creativity of the crowd, the folk, collective behavior.
These examples seem to show that there's a kind of wisdom and creativity of the crowd, the folk, collective behavior.