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by adventured
1386 days ago
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The iPhone isn't a good social status signal any longer - the majority of smartphone users in the US have one. If the majority can afford something, it's quite obvious it no longer functions for signaling high social status. The iPhone hasn't been a good social status signal for nearly a decade at this point. |
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ABA->BAB->ABA
The upper class aren't worried about being mistaken for the lower class; that's why 'ghetto chic' exists, and why Zuckerberg wore hoodies. Conspicuous adoption of low-class signals can be a signal of high-class- for a while, till the rest of the culture catches up.
Usual caveats of 'this is a simplified model' etc.