[cptcobalt]

I couldn't agree with this more. I feel like the author took some of the arguments straight from my brain—I'm exhausted by pseudoscientific "data-driven" arguments.

From my experience, most of these try to distill an incredibly complex problem space down to a one-dimensional black and white decision. But the real world doesn't work like that–it's full of grey area, and things we can't effectively measure. If you're trying to slice and dice data down to a happy one-dimensional decision point, you're often missing or ignoring important detail.

At work, I'm far more happy with postmortems with general, open "good/bad" lists of after the fact feedback, that we use to consider how we prioritize and design what comes next.