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by throwoutway 1382 days ago
My first reaction was “Geez. Please no” but I’m glad you are scrupulous about opt-in. But you also need to make it easy to opt-out and seriously-no more than one text per week from your platform. Just group 2-3 offers in one text because inevitably you’ll be spamming 1-2 texts a day if I sign up for 10 places.
4 comments

In general, you have to be scrupulous about opt-in in regards to SMS.

It only gets tricky when you want to have portability between SMS marketing vendors.

I totally agree with you on not texting more than once per week. We coach our restaurants that over-texting is a huge turn off. Every text that goes out has the opt out instructions to "Reply STOP to opt out", so we let restaurant owners know that they need to be respectful to their audience, otherwise they burn a bridge.
haha. Same. (Mikey here, technical founder )

It's not uncommon for new restaurant customers to see quick results and want to start texting more than once a week. Fortunately, we

a) know the short-sightedness in that b) have a white glove experience where we have tight control over what gets texted and how frequently. The system automation is literally constrained to a weekly texting pace

Love the grouped offer suggestion. As a consumer that's more in line with my personal preferences. I think eventually this would be a nice feature in an effort to give the consumer power to customize their notification preferences.

> but I’m glad you are scrupulous about opt-in.

There are laws against this unlike email.