[yieldcrv]

Hundreds of millions and billions of dollars of sales are driven by the clout of badges on social media. That's where we are now. Small one off ethical problems become social problems when they aren't one-off and then become legal problems.

Of course it is up to consumer, investor, vendors to be more discerning. Of course, they aren't. So it's not a legal problem, right now, it is a social problem and that is being addressed by reporters and the platforms. That's where we are. It is completely congruent for ProPublica to be involved at this stage.