This is an internal NeXT video from 1991 with Steve Jobs explaining their product strategy. The more things change, the more they stay the same. https://www.youtube.com/watch?v=KRBIH0CA7ZU
It is so funny to see people that only came to OS X, because they couldn't bother to support Linux and BSD OEMs, always being surprised by the Apple developer culture (the ones actually developing for the platform since its inception).