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by p1necone 1385 days ago
It's not in law, but some supermarkets in New Zealand age restrict energy drinks to 16+.

On the one hand it strikes me as being kind of silly, because those same kids could buy a coffee/iced coffee with just as much sugar and often even more caffeine in it just fine.

On the other hand I do see how the differing marketing/pricing on each product means you can't treat them as equivalent. Probably a good case for voluntary age restrictions by retailers rather than actual laws.

1 comments

That is law in the UK, and I'm surprised if:

> those same kids could buy a coffee/iced coffee with just as much sugar and often even more caffeine in it just fine.

is accurate? Weak energy drinks, or supremely sugary caffeine-rich coffee down there?

https://lewisroadcreamery.co.nz/products/fresh-coffee-milk

285mg of caffeine in a 300ml bottle. Energy drinks are already regulated to max out at 320mg per litre (so that would be 96 mg max in a 300ml bottle, I guess "weak energy drinks" would be the answer to your question).

Although that does have less sugar - 6.5g per 100ml compared to the 11g per 100ml in Red Bull.

Now I'm curious about what qualifies as an energy drink, I guess it must be based on marketing?