| > State exactly which claims are ridiculous and why they're ridiculous. the media did not give Trump free air time as a nobody, fringe candidate. Especially left leaning media. Trump ran for president many times before and he was always treated as the joke he is. What changed in 2016 was he had HRC to run against as well as a potent backlash in conservative politics that was brewing after the Obama presidency. > "The report shows that during the year 2015, major news outlets covered Donald Trump in a way that was unusual given his low initial polling numbers—a high volume of media coverage preceded Trump’s rise in the polls." your statement is: "The media (left especially) proceeded to talk about Trump 24/7". The above report does not break down anything about "left leaning media" vs. centrist media vs. FOX news. I'm a consumer of left leaning media. In that world, Trump was a total nobody until he began winning. > Of course, you provide 0 "documentation" for any of your own claims and are just dismissing whatever I said as "made up". the burden of proof is on you to show "left leaning media" reporting on Trump "24/7" *before* his polling dominance and electoral wins occurred. |
> The above report does not break down anything about "left leaning media" vs. centrist media vs. FOX news
It literally does. Read the study...
"When critics have accused journalists of fueling the Trump bandwagon, members of the media have offered two denials. One is that they were in watchdog mode, that Trump’s coverage was largely negative, that the “bad news” outpaced the “good news.” The second rebuttal is that the media’s role in Trump’s ascent was the work of the cable networks—that cable was “all Trump, all the time” whereas the traditional press held back."
"Neither of these claims is supported by the evidence. Figure 2 shows the news balance in Trump’s coverage during the invisible primary. As can be seen, Trump’s coverage was favorable in all of the news outlets we studied. There were differences from one outlet to the next but the range was relatively small, from a low of 63 percent positive or neutral in The New York Times to a high of 74 percent positive or neutral in USA Today. Across all the outlets, Trump’s coverage was roughly two-to-one favorable."
"By our estimate, Trump’s coverage in the eight news outlets in our study was worth roughly $55 million. Trump reaped $16 million in ad-equivalent space in The New York Times alone, which was more than he spent on actual ad buys in all media during all of 2015. In our eight outlets, the ad-equivalent value of Trump’s coverage was more than one-and-a-half times the ad-equivalent value of Bush, Rubio, and Cruz’s coverage, more than twice that of Carson’s, and more than three times that of Kasich’s. Moreover, our analysis greatly underestimates the ad-equivalent value of Trump’s exposure in that it’s based on only eight media outlets, whereas the whole of the media world was highlighting his candidacy. Senator Cruz might well be correct in claiming that Trump’s media coverage was worth the equivalent of $2 billion in ad buys."
They only included positive/neutral coverage when analyzing ad-equivalent purchases.