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by ksec 1397 days ago
>Here's Tim Cook talking about it: https://www.webpronews.com/tim-cook-were-not-against-digital...

Oh. The magic of PR.

Tim Cook came out to say they are not against Ads precisely because everyone thought they were against ads. Including the Ad industry. That piece, along with dozen of other interviews, during late 2021 or early 2022 were all about damage control. The Ad industry were absolutely pissed.

Why didn't Tim Cook said anything in 2019 when they started their war against Ads? The PR against Ads, from Mainstream to Social Media. How their Business Model were not to Sell Ads? How recording customer interaction at your own shop is still Apple's definition of tracking? And Apple somehow doesn't do any of that.

Yes, you may be right. Apple didn't said any of that by the strictest definition. But the market received it as such. And that is the beauty of their PR and marketing.

Edit: Just read this thread alone, suddenly people are coming out with First party data collection being different than third party data collection. Did we even had that discussion in 2019? May be that is the wrong question to ask, were we even allowed to have that discussion in 2019?