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by danbr 1395 days ago
Does it strike anyone else as being odd that Apple is noting this in their “Newsroom” press release? Don’t get me wrong, great for Shazam and all … but why is Apple - the company that bought them just 4 years ago - is making a todo about it?
3 comments

I don't understand why you're so confused. Shazam is now part of Apple, they are not going to do a press release as "Shazam". The "Shazam" entity does not exist.
I think it's great. Too often, when a larger company acquires a smaller one, they try to erase all history and culture of the smaller company. Obviously, there is still a self-congratulatory tone to this press release, but I think it's nice that they're recognizing Shazam's past.
No it doesn't. Does it strike anyone else as odd that someone would question a company promoting/congratulating software achievements that they own?
Google doesn't celebrate the history of Writely or Android-pre-Google that much and Microsoft don't promote the history of Excel-pre-Microsoft that much either.
Their celebrations would be more like "10 years ago today we killed the only product of ours that you ever loved."
> Microsoft don't promote the history of Excel-pre-Microsoft that much either.

That’s probably because no such history exists, Excel was always a Microsoft product (even if they aren’t the inventors of spreadsheets).

They were probably thinking of PowerPoint, which did exist before Microsoft acquired it.
You’re right! PowerPoint. I stand corrected.
Sure but Apple does celebrate its products via Newsroom. Hell they even did it for iTunes in 2004