[etdev]

Yep this is a major part of my strategy (Hi, I'm the guy who built the site).

Like I mention in the post, I have emails, names and URLs for everyone who applies.

I also know how many applicants it normally takes to get 1 placement. So I can easily check which jobs are getting a suspiciously high number of applicants with no successful placements.

And I can reach out to all those applicants with the gift card offer, or take other measures to gather data about them and cross-check it with the company name etc.

This plus the late fee plus the fact that I'm in Japan makes the business model viable.