[humj]

just to provide even more context. In our previous system, you entered your email to be in our beta queue. You could enter 3 of your friends' emails to move up the queue. Pretty standard stuff. We didn't think much of it.

In our last HN post, a reader named zem had commented that they didn't like the 3-invite system. http://news.ycombinator.com/item?id=3194012 (click parent to see the original post). As i mentioned earlier, we saw it as pretty standard practice and hadn't given it an extra thought when we implemented it, but the comment sparked the question, how could we make beta invites more engaging when just about every other company out there is doing the same thing.